23 February, 2012
    Minister Laurie Ferguson declares for Rudd            APN Media to focus on outdoor ads market            India debates Tendulkar's one-day future            Aussie woman scammed Nigerians: court            Millions offline as Telstra's net crashes            Urewera trial hears chatroom kill claim            Unions to pay for wildcat strikes in NSW            Bid to adjourn WA abuse evidence dismissed            Adams in top shape in countdown to London            Mark Harvey takes swipe at Ross Lyon           


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Media Anaylsis - Newscentre


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For the Record

Australian Press Council

AAP, Australia's national news agency, is committed to maintaining the highest standards of accuracy, impartiality and fairness.

AAP is a member of, and is bound by the Standards of Practice of the Australian Press Council. If you believe the Standards may have been breached, you may approach AAP itself standards@aap.com.au or contact the council by email info@presscouncil.org.au or by phone (02) 9261 1930. For further information see www.presscouncil.org.au.

View our Code of Practice


Media Analysis - Newscentre

Newscentre can provide you with a view of your media organisation over time, its current image and future trends within the media. Newscentre collects mentions of your organisation and your competitors and applies quantitative and qualitative measurement techniques to give you a clear picture.

Features

  • Continuous content analysis from your Newscentre portal.
  • Media profiling, enabling you to identify leading topics and content volumes.
  • Topical analysis with customised research into issues and trends.
  • Newsgroup monitoring allows you to anticipate opportunities to leverage or address issues before they get out of hand.
  • Management benchmarking to see how your executive team are perceived in the media.

Benefits

  • Understand and assess the external environment, ensuring your organisation addresses all issues rapidly.
  • Anticipate future issues that are progressing in the media.
  • Understand how the media approaches commercial and organisational issues.
  • Optimise your preparation for media engagement.
  • Monitor volume of coverage for people, policies and events and evaluate how they are rated.
  • Rate your organisation's image to enable you to effectively position your organisation in the media.
  • Evaluate the success of your media campaigns.
With Newscentre, you can uncover your media image.

For More Information

Newscentre Client Services
Phone: 1300 617 381
Email: newscentresales@aap.com.au



  • Monitor print, broadcast, internet and text news
  • The only media monitoring product to provide you with news before it breaks.

  • 24/7 direct information delivery to newsrooms.
  • Accurate, fast, cost effective distribution.

  • Quality research and analysis.
  • Media monitoring and distribution service.

  • Australia's foremost supplier of page-ready material to newspapers.
  • Design and supply of editorial content for television magazines.


 


Last update:  13.7.2011

© Australian Associated Press,
    2010