|
Page Ready
Look beyond the front page of a newspaper or cover of a magazine and you'll see the sections that form its critical building blocks of content.
Television guides, share market pages, comics and crossword pages, racing form guides … these are the 'must-have' sections of any newspaper. And arguably they are among the most important because if they're wrong, editors are soon informed by their readers.
Publishers will tell you the devil is in the detail. A massive amount of time and energy must be spent to ensure the detail of these pages is absolutely spot-on.
As editors spend more time and energy to ensure the general content mix of their newspapers is all it should be to maximise circulation, they are entrusting the creation of these 'detail' pages to Pagemasters.
This outsourcing is about making the most of production time and capabilities.
The company - a wholly-owned subsidiary of Australian Associated Press - offers a complete publishing solution. News and magazine pages are edited and prepared with text, images, art and listings to the point where they're ready to print.
Such is the value of this service, many editors regard Pagemasters as an outsourced editing desk.
This is not a blind leap of faith.
Pagemasters has been living and breathing this detail for more than 15 years - painstakingly checking and double-checking lines of information that readers depend on.
So there is trust and comfort that Pagemasters will get it right.
Clearly they do because Pagemasters supplies weekly and daily TV guides to every daily metropolitan and regional newspaper in Australia and has a rapidly growing client base in New Zealand and Hong Kong.
Its racing form guides, daily stocks and shares tables, weather pages, crosswords and comics pages also form large portions of regional and metropolitan newspapers.
Now, Pagemasters is creating completed world and national news pages, entertainment pages, and complete insert TV magazines for a range of regional newspapers, drawing on the rich offering of news and images from Australian Associated Press.
Pagemasters employs more than 50 staff and operates 365 days a year over a range of hours that accommodates deadlines across various time zones.
Enquiries
Bruce Davidson - Managing Director
Phone: +61 (3) 8413 3200
Fax: +61 (3) 8413 3299
Email: bruce@pagemasters.com.au
|
|
- Real-time newswire.
- Customised news monitoring solutions.
- 24/7 direct information delivery to newsrooms.
- Accurate, fast, cost effective distribution.
- Quality research and analysis.
- Media monitoring and distribution service.
- Australia's foremost supplier of page-ready material to newspapers.
- Design and supply of editorial content for television magazines.
|
|