Australian Associated Press (AAP) is excited to partner with Capital Brief from launch, continuing the newswire’s strong history of supporting media diversity and industry start-ups.
AAP is providing the new business publication with bespoke content for its “Briefings” product, aimed at keeping readers up to date with breaking business news from primary sources.
AAP CEO Lisa Davies said: “AAP has embraced the opportunity to work with Capital Brief, and to provide our trusted, accurate and impartial reporting in a unique format.
“As the national newswire, we have a responsibility to facilitate greater diversity across the media sector, and are always looking for new ways to ensure trusted journalism reaches Australian audiences.”
AAP reporters are producing a dozen or more Briefings for Capital Brief’s exclusive use each day, giving its readers fast access to breaking news across the new economy.
Capital Brief has also subscribed to the newswire and AAP’s award-winning image library, taking advantage of its extensive network of photographers in every state and territory of Australia.
Capital Brief CEO Chris Janz said: “AAP are playing an important role in the launch and growth of Capital Brief. Our mission is to provide intelligence to decision-makers in the new Australian economy. Briefings are a key part of our offering – designed to efficiently convey business, markets and political news to our busy and intelligent audience in real time. AAP is an ideal partner to help us deliver this product.”
