Fake Cadbury 'Eid egg' images spread online ahead of Easter

Christine Lee April 02, 2026
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The image includes multiple errors showing it was generated using artificial intelligence. Image by AAP/Facebook

WHAT WAS CLAIMED

Images show a Cadbury chocolate "Eidster Egg" being sold in supermarkets.

OUR VERDICT

False. The images are AI-generated.

AAP FACTCHECK - Cadbury has not released an "Eidster egg" range for Muslim consumers this Easter, despite claims on social media.

The confectioner's parent company says the products are fake and images of them are AI-generated.

Eid al-Fitr is an Islamic festival celebrating the end of Ramadan, the holy month of fasting. It falls close to Easter Sunday this year.

A Facebook post shows an image of what appears to be a typical Cadbury chocolate Easter egg, but wrapped in rainbow foil and inscribed with the words "Happy Eidtser".

"Cadbury has introduced a halal-certified Dairy Milk 'Eidster' egg for the Muslim community to be sold alongside the traditional Dairy Milk Easter eggs," the post's caption reads.  

"The halal eggs have been given a rainbow-patterned foil to 'increase visibility' of the eggs and to differentiate them from their haram counterparts."

A screenshot of a Facebook post.
The quotes attributed to Cadbury parent company, Mondelez International, have been fabricated. (AAP/Facebook)

However, the image and quotes attributed to Cadbury are fake. The brand's parent company Mondelez International confirmed the products shown are not real.

Several details suggest the image was generated using artificial intelligence (AI).

These include a typographical error in the Halal certification logo, which is misspelt as "haal", and a Cadbury logo that differs to the real logo.

Another post features a supposed image of a Cadbury chocolate egg wrapped in green foil with a gold crescent moon pattern in a box.

The box reads "Eid Egg" and has an image of a man in a turban set against a desert backdrop.

This image also appears to be AI-generated as it contains several errors.

A screenshot of a Facebook post.
The script on the Cadbury logo is slightly different to that used by the confectionary company. (AAP/Facebook)

The man pictured on the box appears distorted, wrapping around the corner without any corresponding change in depth.

The Arabic script in the halal certification logo also has two dots below the final letter, which do not appear in any other halal certifier logos.

The generic label description of "a delicious milk chocolate egg" also does not appear on regular Cadbury products.

The eggs in the images also don't appear in the Easter egg range on Cadbury's website.

AAP FactCheck has previously debunked false claims that the word "Easter" was removed from Cadbury products.

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Sources

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