Geotab Safety Center supports next-generation solutions leveraging AI and predictive collision insights

PRNewswire February 21, 2024

Geotab Safety Center offers enhanced visibility into fleet risk

SYDNEY, Feb. 21, 2024 /PRNewswire/ — In the 12 months leading up to September 2023, there were 167 fatal accidents involving trucks in Australia.1 The human costs of these accidents are great, and they can have follow-on impacts on business. Collision costs can include significant reputational impacts, property damage, productivity loss, injury and legal costs. To protect drivers and avoid repercussions, commercial fleets are implementing proactive measures, driven by quality data to help combat unsafe driving before a collision occurs. Geotab, the global leader in connected transportation solutions, has been working closely with fleets to tackle ongoing safety challenges, and today announced its next-generation of fleet safety tools driven by data intelligence, predictive collision insights and AI. 

Geotab Safety Center

Geotab Safety Center incorporates an AI-driven tool that provides a center of safety excellence, available within the MyGeotab platform. With Safety Center, fleet and safety managers can easily uncover and manage fleet performance risks, focusing their time on coaching and making operational decisions based on objective data, predictive collision analytics and peer fleet benchmarking. This builds on the safety tools available from Geotab which include its risk event reports, safety scorecard, video telematics, asset tracking, Active Insights, Geotab Data Connector (GDC), SDK and Marketplace risk management solutions.

“We understand the gravity of safety concerns in the transportation industry and are proactively taking steps ahead utilising the power of quality data and AI. With Geotab Safety Center, we’re not just providing visibility into risks, we’re helping companies to predict and prevent them,” said Sabina Martin, Vice President Product Management at Geotab. “Our enhanced and predictive collision insights put data-driven decisions at our customers’ fingertips, helping to transform the way they approach safety, and ultimately fostering safer roads for everyone.”

As part of Connect 2024, Geotab is also unveiling its Enhanced Collision Detection feature as part of its 2024 safety suite of tools. This feature will advance how fleets can detect both major and minor collisions, increasing collision detection precision and accuracy.

“In a data-driven world, immediacy and precision of insights are paramount. Our new centers of excellence, including Geotab Safety Center, represent the next evolution in our commitment to providing actionable intelligence easily and efficiently,” added Martin.

The Safety Center is one of several new centers of excellence that will be launched in MyGeotab throughout 2024 utilising AI and data intelligence to provide faster time-to-insight for customers.

About Geotab

Geotab is a global leader in connected transportation solutions. We provide telematics — vehicle and asset tracking — solutions to over 50,000 customers in 160 countries. For more than 20 years, we have invested in ground-breaking data research and innovation to enable partners and customers, including Fortune 500 and public sector organisations, to transform their fleets and operations. With over 4 million subscriptions and processing more than 75 billion data points a day, we help customers make better decisions, increase productivity, have safer fleets, and achieve their sustainability goals. Geotab’s open platform and Marketplace, offers hundreds of third-party solution options. Backed by a team of industry leading data scientists and AI experts, Geotab is unlocking the power of data to understand real-time and predictive analytics — solving for today’s challenges and tomorrow’s world. To learn more, visit, follow @GEOTAB on Twitter and LinkedIn or visit the Geotab Blog.

© 2023 Geotab Inc. All rights reserved. All trademarks property of their respective owners in Canada and other countries. Geotab and the Geotab logo are trademarks and/or registered trademarks of Geotab Inc. and/or its affiliates.


1 Road Deaths in Crashed involving heavy vehicles – quarterly bulletin, Jul-Sep 2023.

Media Contact: Nicole Lambert,, +61 418 640 081

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SOURCE Geotab Inc.

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